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Did Coca-Cola Buy Prime?

Published in Beverage Industry 1 min read

No, Coca-Cola did not buy Prime.

While rumors and speculation have circulated online, there is no evidence or confirmation that Coca-Cola has acquired Prime Hydration, the beverage brand created by YouTubers KSI and Logan Paul. Numerous online sources and fact checks have debunked this claim. The persistent online chatter often leads people to believe false information, but as of now, Prime remains independently owned.

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