Sephora is owned by LVMH Moët Hennessy Louis Vuitton, a French multinational corporation and the world's leading luxury goods group.
LVMH acquired Sephora in 1997 and has since overseen its significant expansion and global success. Sephora was initially founded in France in 1970 by Dominique Mandonnaud, who revolutionized the beauty retail experience with its open-sell environment. This innovative approach allows customers to freely test and explore a wide array of beauty products.
Sephora's success under LVMH's ownership can be attributed to:
- Strategic Expansion: LVMH has facilitated Sephora's growth into a global powerhouse with hundreds of stores worldwide.
- Curated Brand Selection: Sephora offers a mix of established and emerging beauty brands, appealing to a diverse customer base.
- Innovative Retail Experience: The open-sell concept and focus on customer service continue to be key differentiators.
- Online Presence: Sephora maintains a robust online presence, complementing its brick-and-mortar stores.
Therefore, LVMH's ownership has been instrumental in shaping Sephora into the leading beauty retailer it is today.