Instant coffee enjoys varying levels of popularity across the globe. According to available information, it is particularly prevalent in the United Kingdom.
Instant Coffee Popularity: A Breakdown
While instant coffee is available worldwide, its consumption patterns differ significantly by country.
- United Kingdom: Instant coffee holds a dominant position, accounting for over 75% of coffee consumed in British homes.
- United States & France: In stark contrast, instant coffee represents a significantly smaller portion of the coffee market, well under 10%.
- Italy: Instant coffee has a very small market share in Italy, accounting for only 1% of coffee consumption.
The Wikipedia article on instant coffee (Instant coffee - Wikipedia en.wikipedia.org › wiki › Instant_coffee) highlights that the UK's preference for instant coffee may have been spurred by GIs during World War II.
