The world's favorite color is blue.
According to a YouGov survey conducted in 10 countries across four continents in 2015, blue is the most popular color globally. The survey revealed that between 23% (in Indonesia) and 33% (in Great Britain) of people preferred blue over other colors. This preference positioned blue significantly ahead of any other color, with a lead of 8-18 percentage points.
While color preferences can vary depending on cultural factors and individual tastes, this survey suggests a widespread global affinity for the color blue.