White is often associated with innocence.
Why White?
Multiple sources link the color white to concepts of purity, goodness, and innocence. This association is prevalent across various cultural contexts and is frequently used symbolically.
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Symbolic Representation: White is used to represent purity in weddings, signifying a new beginning free from past impurities. This symbolism extends to other contexts, reinforcing its connection to innocence.
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Cultural Significance: Across different cultures, white clothing is often worn to denote innocence or purity, further strengthening its association with the concept.
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Color Psychology: Studies in color psychology often highlight white's association with cleanliness and a sense of newness, which are closely related to the idea of innocence.
The provided references consistently point to white as a color symbolically and culturally linked to innocence and purity:
- Compassion International: Their "Poverty Color Wheel" explicitly states, "White symbolizes goodness, innocence and purity."
- Toptal: The article on color psychology in design affirms, "White: White is pure and innocent, and often linked to cleanliness."
While other colors might evoke feelings of gentleness or calmness, the consistent and strong association of white with innocence makes it the most commonly accepted answer to this question.