Red is often associated with confidence.
Research by Louis Cheskin at the Color Research Institute of America linked red with passion, love, power, confidence, and anger. Many sources online and in print reinforce this connection, associating the color red with projecting strength and self-assurance. For example, articles like "Wear Red-Show Your Strength And Confidence" on Forbes highlight this association. https://www.forbes.com/sites/mariaminor/2020/10/19/wear-red-show-your-strength-and-confidence/
While other colors can evoke different feelings and contribute to a confident demeanor (e.g., blue representing trustworthiness and professionalism), red holds a strong cultural and psychological link to projecting confidence. Various resources, including books like Colour Confidence: A Practical Handbook to Embracing Colour in…, and workshops such as Maria Killam's "Inside My Specify Colour with Confidence Workshop," further explore the power of color in creating a confident image and personal style. https://www.amazon.com/Colour-Confidence-Practical-Handbook-Embracing/dp/1837830282 https://mariakillam.com/inside-my-colour-workshop/
However, it's important to note that the impact of color is subjective and influenced by cultural context and personal experiences.
