Flower Beauty was created by Drew Barrymore. She founded the brand with a vision of creating high-quality, cruelty-free cosmetics at accessible prices. The brand's mission is to provide "crush-worthy cosmetics without compromise."
Flower Beauty: A Closer Look
Flower Beauty's website and social media presence emphasize its commitment to:
- Affordability: The brand aims to offer high-quality makeup at prices that are friendly to consumers.
- Cruelty-Free Products: Flower Beauty explicitly states its dedication to cruelty-free practices, ensuring no animal testing is involved in its production.
- High-Quality Cosmetics: The brand focuses on developing innovative and effective makeup products for face, eyes, and lips. Examples include its award-winning makeup collection and products like the Pyramids Cheek Color, which combines highlighter and blush.
Multiple sources confirm Drew Barrymore's role as the founder. These include Flower Beauty's official website, Instagram, and TikTok accounts, as well as various articles and reviews mentioning her involvement. While other individuals and companies may contribute to the brand's operations and product development (such as the recent appointment of a new CEO), Drew Barrymore remains the credited creator and driving force behind Flower Beauty.