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What does deflation mean?

Published in Economics Basics 2 mins read

Deflation, in economics, signifies a decline in the overall price level of goods and services within an economy.

Understanding Deflation

According to economic principles, deflation happens when the inflation rate dips below 0%, resulting in a negative inflation rate. To better understand this, consider the following table:

Feature Inflation Deflation
Price Level General increase in prices General decrease in prices
Inflation Rate Positive Negative
Currency Value Decreases over time Increases over time

In simpler terms, inflation erodes the value of money over time, while deflation enhances it.

Real-World Insights

  • Impact on Consumers: Deflation might sound appealing as goods become cheaper. However, it can lead to consumers delaying purchases in anticipation of further price drops, which can reduce demand.
  • Impact on Businesses: Businesses may see reduced revenues and profits due to lower prices. This can lead to wage cuts, layoffs, and decreased investment.
  • Economic Consequences: A prolonged period of deflation can stifle economic growth, increase the real burden of debt, and potentially lead to a deflationary spiral.

Example

Imagine a scenario where a loaf of bread costs $3.00 this year. If deflation occurs, next year, the same loaf of bread might cost $2.75. While this sounds beneficial, if everyone expects prices to keep falling, people might postpone buying bread, leading to less demand and potential problems for bakeries.

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