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How do you keep white hair white?

Published in Hair Care 3 mins read

To keep white hair white and prevent it from yellowing or becoming brassy, use purple shampoo or conditioner regularly.

Here's a more detailed explanation:

White hair, lacking pigment, is susceptible to discoloration from environmental factors, products, and even hard water. The most common issue is a yellowish or brassy tinge.

Neutralizing Yellow Tones with Purple Shampoo/Conditioner

The key to maintaining vibrant white hair is to neutralize these unwanted yellow or brassy tones. This is where purple shampoo and conditioner come in.

  • How it works: Purple is the opposite of yellow on the color wheel. Therefore, purple shampoo deposits a small amount of purple pigment onto the hair, canceling out the yellow and restoring a brighter, whiter appearance.

  • Usage:

    • Frequency: Use purple shampoo or conditioner once a week, or as needed. Overuse can result in a purple tint, so start conservatively.

    • Application: Apply to wet hair, focusing on areas that are most prone to yellowing. Let it sit for 2-5 minutes, depending on the desired intensity and product instructions.

    • Rinsing: Rinse thoroughly with cool water.

    • Regular Shampoo: You can alternate with your regular shampoo. If you notice a slight purple cast, using your regular shampoo immediately after the purple shampoo can help correct it.

Other Tips for Maintaining White Hair:

  • Minimize Sun Exposure: UV rays can contribute to yellowing. Wear a hat or use a UV protectant spray when spending time outdoors.

  • Use Heat Protectant: Heat styling can also cause discoloration. Always use a heat protectant spray before using styling tools like hair dryers, straighteners, or curling irons.

  • Avoid Certain Products: Some hair products, especially those containing sulfates or alcohol, can strip moisture and contribute to yellowing. Look for sulfate-free and alcohol-free options.

  • Clarifying Shampoo: Periodically using a clarifying shampoo can help remove product buildup that may be contributing to dullness.

  • Water Softener: If you have hard water, consider installing a water softener in your shower. Hard water contains minerals that can deposit on the hair and cause discoloration.

By incorporating these tips into your hair care routine, you can keep your white hair looking its best.

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