Hairspray began to gain popularity in the late 1940s and early 1950s, shortly after its initial development and introduction to the consumer market.
The Rise of Hairspray Popularity
The concept of bottled hair spray emerged in 1948 when Chase Products bottled a resin-based spray. This innovation laid the groundwork for modern hair fixatives.
The term "hairspray" itself was coined in 1950 by Helene Curtis with the launch of her "Spray Net" product. This product quickly became a best-seller, demonstrating significant consumer demand. Alongside "Spray Net," Aqua Net also rose to prominence, further solidifying the product's place in the beauty industry.
- 1948: Resin-based spray is first bottled by Chase Products.
- 1950: Helene Curtis coins the term "hairspray" with the launch of "Spray Net."
- Early 1950s: "Spray Net" and Aqua Net become best-selling products, indicating widespread popularity.
The rapid success of products like "Spray Net" and Aqua Net in the early 1950s confirms that hairspray quickly transitioned from a new invention to a widely used and popular beauty staple, essential for holding hairstyles, especially curls, in place.
