Toilet paper was initially invented and marketed for medicinal purposes, specifically to soothe those suffering from hemorrhoids.
While modern toilet paper is generally used for hygiene after defecation or urination, the earliest form of commercially available toilet paper had a specific therapeutic intent. Joseph Gayetty is credited with introducing the first commercially sold toilet paper in 1857. It was marketed as "Gayetty's Medicated Paper" and contained aloe as a lubricant and was intended to alleviate the discomfort associated with hemorrhoids.
Although Gayetty's medicated paper was not a commercial success, it paved the way for the Scott Paper Company, founded in the 1870s by brothers Irvin and Clarence Scott, who began selling toilet paper on rolls, revolutionizing personal hygiene practices. The Scotts, however, did not market their product as medicated.
In summary, while now a staple for hygiene, the initial invention and marketing of toilet paper by Joseph Gayetty centered around providing relief for individuals with hemorrhoids.
