Koreans use a variety of shampoos, reflecting diverse hair types, preferences, and access to different brands. There isn't one single shampoo used by everyone in Korea.
Popular Korean Shampoo Brands & Types
While pinpointing a single "most popular" shampoo is impossible, several brands and types are frequently mentioned in online discussions and reviews:
- Ryo: This brand is frequently cited as a popular choice in Korea. (Source: Reddit - What are the most popular shampoo and conditioners in Japan and Korea?)
- Groot: Known for its focus on scalp care and hair loss treatments, Groot enjoys high esteem in the Korean beauty market. (Source: Reference mentions Groot as a popular Korean beauty brand for scalp care and hair loss treatments)
- Scalp Cleansers/Scalers: Many Korean women utilize scalp cleansers or scalers (oil or gel products) before shampooing to cleanse the scalp effectively. (Source: I Treated My Scalp with a Korean Hair Care Routine; This Is What...)
It's important to note that many Koreans, like people globally, use a range of shampoos from drugstore brands to premium lines. Individual preferences influence brand selection.
Shampooing Frequency
The frequency of shampooing also varies. Many Koreans wash their hair every other day or every two days, rather than daily, to avoid over-washing and potential scalp irritation. (Source: How often do Koreans shower/wash their hair? - Quora)
Considerations Beyond Brand
Several factors beyond brand choice affect Korean shampoo usage:
- Hair type: Thick, dry hair might require different products compared to fine, oily hair. (Source: Do you use Japanese or Korean hair care products?)
- Personal preference: Individual preferences regarding scent, texture, and results heavily influence choice.
- Availability: Access to different brands varies by location and personal shopping habits.