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Which skincare brand is most popular in Korea?

Published in Korean Skincare 2 mins read

Determining the single "most popular" skincare brand in Korea is complex, as popularity can be measured in various ways (sales, awards, consumer reviews, specific product popularity). However, based on the provided reference, we can identify brands that are leaders in their respective categories:

While the reference doesn't pinpoint an overall "most popular" brand, it highlights top performers within specific product categories. Here's a breakdown:

Top Korean Skincare Products by Category

Category Brand Product Popularity Notes
Toners Round Lab 1025 Dokdo Toner Ranked #1 in 2020, 2021, and 2023
Essences/Serums ISOI Blemish Care Serum N/A
Sheet Masks Mediheal Tea Tree Essential Mask N/A

Analysis of Popular Korean Skincare Brands

  • Round Lab: The consistent #1 ranking of their 1025 Dokdo Toner across multiple years (2020, 2021, and 2023) indicates a very strong consumer base and product efficacy within the toner category. This showcases their dominance in the toner market.

  • ISOI: Their Blemish Care Serum is popular in the serum/essence category.

  • Mediheal: The Tea Tree Essential Mask is a highly regarded option in the sheet mask category.

Key Takeaways

While it's difficult to name one overall most popular brand, the reference highlights the dominance of Round Lab in the toner category. Other brands like ISOI and Mediheal are strong contenders in specific product categories. Popularity fluctuates based on trends and consumer preferences, so it's beneficial to look at product categories when assessing "popularity".

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