Crayola uses a rotary mold and a robotic arm, overseen by "crayonologists," to create their signature crayons.
The provided reference, a YouTube video entitled "How Crayola Makes Their Signature Crayons! | Home Factory," indicates this process. Brian, who is mentioned, likely works on overseeing the crayon-making process at Crayola. The rotary mold is a key piece of equipment, and the robotic arm automates parts of the manufacturing.