Gel nails gained significant popularity around 2010.
While gel nail technology existed before then, it wasn't until 2010 that the gel polish and application processes familiar to us today became widely adopted. CND (Creative Nail Design) played a crucial role in this surge in popularity with the launch of their "Shellac" Power Polish. This product provided a durable, chip-resistant, and long-lasting manicure option, filling a gap in the market that traditional nail polish couldn't address effectively.
Before CND's Shellac, earlier gel systems were more complex, requiring extensive filing for removal and often leading to nail damage. The introduction of soak-off gel polishes revolutionized the industry. These newer formulas offered easy application, quick curing under UV or LED lamps, and relatively easy removal without the harsh chemicals or aggressive filing associated with previous methods.
The demand for longer-lasting, professional-looking manicures significantly drove the popularity of gel nails. As more brands developed similar products and techniques, gel nails became a mainstream option in nail salons and even for at-home application. The enhanced durability and glossy finish compared to traditional polish made it an appealing choice for consumers.