Sending a photography portfolio involves carefully preparing your work, formatting it professionally, and delivering it effectively to your intended recipient.
Successfully sending your photography portfolio requires attention to detail at every step, from curation to the final message. Follow these key steps:
1. Perfect Your Portfolio
Before sending, ensure your portfolio is polished and represents your best work relevant to the recipient. Perfect your portfolio by selecting only your strongest images that showcase your unique style and technical skills. Tailor the selection to the specific opportunity or client you are targeting.
2. Create Brief Descriptions of Each Work
Context is crucial. Create brief descriptions of each work. These descriptions should provide essential details such as the title, location, date taken, and a short sentence about the concept or story behind the image, if relevant. Keep them concise and informative.
3. Save Your Files in an Accessible, High-Quality Format
Ensure your recipient can easily view your work. Save your files in an accessible, high-quality format. Common choices include high-resolution JPEGs for web/digital viewing or PDFs for a compiled presentation. Avoid obscure file types. Aim for a balance between quality and manageable file size.
- Recommended Formats:
- JPEG (high quality) for individual images
- PDF for a multi-page portfolio document
- Considerations:
- File size limitations for email attachments
- Resolution appropriate for screen viewing (e.g., 72 dpi for web)
4. Give Your Files Professional Names
Professionalism extends to file naming. Give your files professional names. Instead of generic names like "IMG_001.jpg," use a clear and descriptive format such as YourName_ProjectName_01.jpg or YourName_Portfolio_Page01.pdf. This makes it easy for the recipient to organize and identify your work.
5. Send It to Someone As a Test
Technical glitches or formatting errors can create a poor impression. Send it to someone as a test before reaching out to your final recipient. Ask a friend or colleague to review the files, check descriptions, ensure links work (if applicable), and provide feedback on the overall presentation and accessibility.
6. Send It to the Final Recipient With a Proper Message
The final step is sending your portfolio to the intended recipient. Sent it to the final recipient with a proper message. Craft a clear, concise, and personalized email or message.
- What to Include in Your Message:
- A polite greeting.
- Clearly state the purpose of your message (e.g., applying for a role, sharing your work for consideration).
- Briefly mention how your portfolio is relevant to them.
- Provide a link to your online portfolio or attach the files directly (ensure attachments are within size limits).
- Reference the prepared descriptions for context.
- Thank them for their time and consideration.
- Your contact information.
Sending Method Options:
| Method | Pros | Cons | Best For |
|---|---|---|---|
| Email Attachment | Simple, direct | File size limits, can appear bulky | Small portfolios, quick shares |
| Cloud Storage Link | Handles large files, easy sharing | Requires recipient to click link | Larger portfolios, organized |
| Online Portfolio | Professional presentation, always accessible | Requires separate website/platform | Ongoing use, professional site |
By following these steps, you can ensure your photography portfolio is presented effectively and professionally, increasing your chances of making a positive impression.
