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How to Correctly Apply Face Serum?

Published in Skincare 3 mins read

To correctly apply face serum, cleanse and gently dry your face, then massage a small amount into your hands and apply it in circular motions to your face, focusing on areas of concern.

Here's a breakdown of the correct application process:

Steps for Proper Face Serum Application

  1. Cleanse Your Face: Begin with a clean canvas. Use your regular facial cleanser to remove dirt, oil, and makeup. A clean face allows the serum to penetrate effectively.
  2. Pat Dry: Gently pat your skin dry with a clean, soft towel. Leaving your skin slightly damp can aid in serum absorption.
  3. Dispense Serum: Dispense a pea-sized amount of serum into the palm of your hand. Serums are typically highly concentrated, so a little goes a long way.
  4. Warm and Activate: Gently rub your palms together to slightly warm the serum. This can help activate the ingredients and allow for smoother application.
  5. Apply to Face: Use your fingertips to gently dab the serum onto your face. Focus on areas of concern, such as wrinkles, fine lines, dark spots, or areas prone to dryness.
  6. Massage Inward and Upward: Using upward and outward circular motions, gently massage the serum into your skin. Avoid pulling or tugging on the skin.
  7. Allow to Absorb: Give the serum a few minutes to fully absorb into your skin before applying other products, such as moisturizer or sunscreen.

Important Considerations:

  • Layering: Serums are typically applied before heavier creams and lotions. Follow the general rule of applying products from thinnest to thickest consistency.
  • Frequency: Most serums are designed for daily use, but some may be better suited for nighttime use only. Refer to the product's instructions for recommended frequency.
  • Patch Test: Before incorporating a new serum into your routine, perform a patch test on a small area of skin to check for any adverse reactions.
  • Storage: Store your serum in a cool, dark place to preserve its efficacy.

Common Mistakes to Avoid:

  • Applying on Dirty Skin: Serum won't penetrate properly if your skin isn't clean.
  • Using Too Much Product: Using too much serum can lead to product buildup and potentially clog pores.
  • Skipping Moisturizer: Serum is not a replacement for moisturizer. Moisturizer helps to seal in the serum and provide additional hydration.

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