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Is Vaseline Unisex?

Published in Skincare 2 mins read

Yes, Vaseline is unisex. Many Vaseline products are explicitly marketed as being for unisex use. This is evident across various online retailers like Amazon (https://www.amazon.in/Vaseline-Percent-Petroleum-Original-Unisex/dp/B001AEO9KM) and eBay (https://www.ebay.com/b/Vaseline-Unisex-Solid-Jar-Lip-Balms-Treatments/36870/bn_8616344), where products are frequently labeled as "for unisex" or similar. Furthermore, Vaseline's own marketing emphasizes inclusivity: "And when we say every body, we mean it. No matter your age, gender, or ethnicity, we are here for you." (https://www.vaseline.com/us/en/home.html). While some Vaseline products might target specific needs (like intensive care lotions for women), the core petroleum jelly and many other products are designed for and marketed to all genders. Examples of unisex Vaseline products include the original petroleum jelly and many of their hand and body lotions.

  • Amazon Listings: Multiple Amazon listings explicitly state "Unisex" in the product title or description.
  • Vaseline's Inclusive Marketing: The brand's marketing directly states its products are for everyone, regardless of gender.
  • Product Range: The broad range of Vaseline products caters to diverse needs, irrespective of gender.

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