It appears that speaking at a somewhat fast pace can, in fact, contribute to perceived attractiveness.
The Link Between Speech Rate and Attractiveness
A study from the late 1970s, published in the Journal of Personality and Social Psychology, explored the impact of speech rate on how people are perceived. The key findings regarding attractiveness are summarized below:
| Speech Rate (Words Per Minute) | Perceived Characteristics |
|---|---|
| ~195 wpm (Somewhat Fast) | Considered more credible, intelligent, socially attractive, and persuasive. |
| Slower or Faster than 195 wpm | The opposite to what is stated above occurs (less credible, intelligent, socially attractive, and persuasive) |
This research suggests that there is a sweet spot when it comes to speaking speed. A speech rate of around 195 words per minute was associated with increased positive perceptions, including being seen as more socially attractive.
Practical Insights
- Not too fast, not too slow: The key is a moderately quick pace. Speaking too fast can be off-putting, and speaking too slowly can be perceived as boring.
- Context Matters: While 195 wpm was associated with positive traits in the study, the ideal speed could vary based on the situation. A casual chat may require a slightly slower pace, while a presentation might benefit from a more rapid pace.
- Clarity is Key: Speaking quickly shouldn't compromise clarity. Articulation and proper pauses are essential, even when speaking at a faster rate.
- Practice Makes Perfect: If you naturally speak slowly, practicing pacing can help you achieve a more engaging and attractive style of speaking.
Conclusion
While not the sole determinant of attraction, research suggests that speaking at a somewhat fast pace (around 195 words per minute) can positively influence how people perceive your attractiveness. This suggests a moderate and clear speaking speed plays a role in making a person seem more appealing.
